The Polestar 4 has won an award before it's even been launched. It scooped the Production Car Design of the Year award, as voted for by a global panel of professional car designers.
The 16-strong judging group includes the heads of design at Audi, Ford, Lamborghini, Lucid and Mercedes, among many others. No judge is allowed to vote for their own designs, nor even for cars from other brands in their group, so the voting process is clean and the awards credible.
James McLachlan, editor of Car Design News, said of Polestar’s win: “The 4 was a clear favourite of fellow designer judges, receiving the highest number of first place votes (eight) in the category. The Polestar 4 is distinctive and different, a statement of intent that is tasteful and carefully considered down to the last detail.”
Polestar’s design director, Max Missoni, who picked up the award at the Car Design News People Awards event in London on Thursday 7th December, commented: “We strive for the less obvious, the more intellectual approach. In 2024 we will deliver Polestar 4 – and Polestar 3 – around the world, and so with two more cars added to our line-up we will see a pivotal year for the brand. It’s such an exciting time for us.”