Vauxhall, Mazda and Honda have sliced thousands off their electric offerings as part of a drive to win over customers. All three brands have been discounting models through retailers in recent months, but this is the first official change to their on-the-road prices.
Vauxhall leads the way in terms of price cuts with the introduction of a special edition, £29,495 Mokka ‘Griffin’ that undercuts the previous entry level Design model by £7,115 while offering more equipment. It features the older specification 50kWh battery rather than the newer 54kWh pack that is being phased in across all Stellantis group models, and offers a WLTP range of 209 miles. To sweeten the deal even further, Vauxhall is also bundling in a year’s free charging at Tesco sites thanks to a tie-in with Pod Point.
![](https://www.electrifying.com/files/OPUaZahSmGvecyJK/VauxhallMokkaElectric136PSUltimate_524650.jpeg)
After months of heavy discounting via its retailer network, Honda has opted to reduce the list price of its e:Ny1 five door electric hatch. The reductions see the entry-level Elegance officially reduced by £5,000 to £39,995, while the fully loaded Advance model comes down from £47,195 to £42,195. For customers opting for a PCP, the discounts are even more significant thanks to a further £3,000 deposit contribution from Honda. Customers using the brand’s PCP scheme will be able to pick the e:Ny1 up with monthly repayments of £299 for the Elegance and £399 per month for the Advance.
The new pricing was announced by Honda as part of a ‘new approach’ for the e:NY1, which was widely criticised at launch for its high price. For the first time, customers will be able to order their cars online - and can place orders from 23 April.
![](https://www.electrifying.com/files/OLc9j1OFUkaHsL_r/452945_2023_Honda_e_Ny1_press_kit.jpg)
Mazda, another Japanese brand that has struggled to make inroads into the electric market, has also chosen the start of the Q2 accounting period to realign prices for its quirky MX-30. In addition to slicing more than £3,000 off the official list price its two MX-30 models, the brand is also offering zero per cent finance for customers paying via the brand’s own PCP scheme.
The new PCP deal includes a £6,000 deposit contribution from Mazda and means that drivers can pay as little as £199 per month on a 48 month package. As an added bonus, Mazda is also bundling in a free, fully installed Pod Point charger (worth around £1,000) as part of the package.
The revised range now starts at £27,995 for the Prime-Line, with the Exclusive-Line and Makoto priced at £29,995 and £32,395 respectively.
![](https://www.electrifying.com/files/NbstQo_Yj_IKYZpF/Mazda_MX-30_Sport_Lux_RHD_043.jpg)