They shouldn’t feel hard done by either. The Soul has exactly the same motor and battery, giving near identical performance and range figures. It’s a little smaller in most directions except for the height, but it never feels cramped. As an added bonus, it’s £700 cheaper than the e-Niro too.
That doesn’t mean the Soul is cheap though. In fact, some buyers might be surprised to see a £34,000 price tag on a small Korean hatchback. But with the Soul, all the money has gone into the battery and motor, which gives it (and the e-Niro of course) the longest range of any electric car on this side of £50,000. Even the Standard Range Tesla Model 3 can’t match its 280-mile official range and it beats cars that cost twice as much, such as the Audi e-tron and Mercedes EQC. Its closest rival is the Nissan Leaf e+, which has a slightly-smaller battery, is about £2,000 more expensive and goes about 40 miles less on a full charge.
Being able to go that far is pretty big news as it makes EV motoring a far more practical proposition for thousands of people who need to travel long distances regularly. It will also mean drivers who don’t have the luxury of off-street parking or access to a charge point could commute to work or do school runs all week without plugging in, and top up at the weekends when they go shopping or to the gym.
Driving the Soul makes you forget this is an eco car too, as it’s really quite fast. The electric motor produces 201bhp which makes the Kia feel like a performance car – at least in a straight line. It feels quite sporty and firm though the bends as well, although it’s not really a GTi in terms of driving enjoyment.
Where the Soul races ahead of rivals again is with its seven year warranty for the whole car, which is only matched by MG.
All this adds up to a very desirable electric car – and that’s reflected in the waiting list. It’s not quite as long as the e-Niro, but it will still be at least six months until you’ll be able to take delivery. Although we doubt anyone would be disappointed with a Soul, bear in mind that things move quickly in the EV market and there are some pretty exciting cars planned for launch this year. It’s possible that the Soul might not seem quite so cutting-edge once cars like the VW ID.3 go on sale.